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Successful Negotiation: Essential Strategies and Skills

  • Categories Business
  • Duration 14h
  • Total Enrolled 0
  • Last Update January 12, 2024

About Course

University of Michigan


Learn how to negotiate effectively in business and life

We all negotiate on a daily basis. On a personal level, we negotiate with friends, family, landlords, and even employers, but negotiation is also the key to business success.

On this course, you’ll discover and practice the four steps to successful negotiation, and learn strategies to do it better with the world’s ranked #21 university.

You’ll identify the four key stages of negotiations, and complete a negotiation analysis that will set you up for success.

You’ll also explore the use of power and psychological tools during negotiation, and learn how to apply your new skills to a business deal.


What topics will you cover?

  • Prepare: Plan Your Negotiation Strategy
  • Negotiate: Use Key Tactics for Success
  • Close: Create a Contract
  • Perform and Evaluate: The End Game


Who will you learn with?

George Siedel

Cambridge-educated professor at U of Michigan. In 2018, Executive Program Professor of the Year Award from an international group of business schools and ALSB Distinguished Career Achievement Award.



Who developed the course?

University of Michigan logo

As the #1 public research university in the United States, U-M has been a leader in research, learning, and teaching for more than 200 years, with 102 Grad programs in the top 10 — U.S. News & World Report (2019).

  • Established1817
  • LocationAnn Arbor, Michigan, USA
  • World rankingTop 30Source: Times Higher Education World University Rankings 2020

What Will I Learn?

  • Learn and practice helpful strategies and skills to become a successful negotiator in personal life and business transactions
  • Identify four key stages of negotiation
  • Learn how to complete a negotiation analysis to set you up for success
  • Learn how to use power and psychological tools during negotiations
  • Apply negotiation strategies and skills to a business deal

Topics for this course

8 Lessons14h

Introduction and Overview?

Introduction and Overview
Course Goal and Game Plan VIDEO (12:43)00:00:00
Course Focus ARTICLE
How to Succeed in This Course ARTICLE
Earning a Course Certificate ARTICLE
Introduction to the University of Michigan VIDEO (11:44)00:00:00
About the Professor ARTICLE
Optional Readings ARTICLE

Material Includes

  • Official Certificate

Target Audience

  • This course is designed for anyone interested in learning about successful negotiation.