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#BU-04-61 Business Management: National and Organisational Cultures

  • Categories Business
  • Duration 12h
  • Total Enrolled 7
  • Last Update November 12, 2020

About Course

Coventry University


Have the chance to develop your understanding of intercultural communication

On this course, you’ll be encouraged to delve into the concepts of national and organisational culture, and get the opportunity to build and improve upon your management skills.

You’ll be taught the theory behind effective national and organisational cultures and will be asked to apply these theories to international business case studies.

You’ll consider how different approaches of culture might affect the operation of international business and have the chance to explore the challenges and opportunities of managing an intercultural organisation.

What topics will you cover?

  • Introduction to culture
  • Theories of national and organisational cultures
  • The relationship between the two
  • Case studies of national culture and organisational culture
  • Problems caused by culture and current challenges
  • Links with the Principles for Responsible Management Education

Who will you learn with?

Ge Liu

Ge Liu is an Assistant lecturer in Business and Management at Coventry University, where she teaches many business disciplines.



Roza M

I am an Assistant Lecturer in International Business (IB) with research interests around Women’s Leadership, Reward Systems and HR Policies.


Hyun Mi Park

Dr. Park is a lecturer in business and management at Coventry University. Previously, she worked for Samsung, Beckman Coulter, and Kantar as a HR manager, learning coordinator, Asia-pacific


Dr Bhabani Shankar Nayak

Senior Lecturer in Business Strategy
Coventry Business School


Who developed the course?

Coventry University logo

Coventry secured gold in the UK Government’s 2017 Teaching Excellence Framework (TEF) and is University of the Year for Student Experience in The Times & The Sunday Times Good University Guide 2019.

What Will I Learn?

  • Assess and analyse the concepts of national and organisational culture
  • Describe culture within a business context
  • Demonstrate different theoretical frameworks around national and organisational culture
  • Explore different case studies to validate the proposed theories
  • Identify some of the challenges and opportunities that culture brings

Topics for this course

13 Lessons12h

Welcome to the course?

Welcome to this Coventry University course on national and organisational cultures, part of the online BA top up in International Business.
What will this course cover?
What kinds of problems can be caused by cultural differences?00:04:17
Getting the most out of your learning

What is culture??

Start by looking at definitions of culture and different cultural theories.

Introducing Hofstede’s national cultures?

Take an in-depth look at national culture and start to reflect on the implications for you when working in a cross-cultural environment.

Organisational culture?

Examine what organisational culture is and investigate its impact on the multicultural workplace.

Student Feedback


Total 4 Ratings

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This course is a good way to improve readers' understanding of cross-cultural communication by presenting theories of national culture and organizational culture.

This has forced me to consider how different cultural approaches affect the operation of international business and has given me the opportunity to explore the challenges and opportunities of managing cross-cultural organisations. Great course, worth learning.

This course allows me to learn the theory behind effective national and organizational culture, see different international business cases, very practical courses, I like.

The course leads us to an in-depth study of the concepts of national and organisational culture and gives me the opportunity to build and improve my management skills. It's a great course.


Material Includes

  • Official Certificate

Target Audience

  • This course is designed for anyone looking to develop their ability to manage people or organisations on an international scale.
  • It could also be useful for those who want to know more about and build their skills in cross-cultural management, including managers with an existing diverse workforce.